Japanese awayuki strawberry

The Japanese awayuki strawberry

This time we add another beautiful Asian product to our We Supply Yachts Rarest list. We have the Japanese awayuki strawberry available for you. This strawberry taste amazing and of course it will looks fantastic on a plate.


The Japanese awayuki strawberry is a rare strawberry. If you’ve never tried or even heard of a white strawberry, you’re not alone. White strawberries are strawberries with white flesh (hence the name), red seeds, and usually some pink patches.


They are bred to be bigger, softer, and sweeter than the average strawberry. The white strawberry is mainly found in Japan, where it’s a fixture within the luxury fruit market. There are several varieties of the special fruit in the Asian country.


The white color of the strawberry’s flesh is achieved by cutting down sunlight exposure, which in turn reduces anthocyanin levels. This naturally-occurring pigment is what gives fruits and vegetables their hue.



Even though the colour seems unripe and not so sweet, when you first bite it you will be surprised with the sweetness! That is why they also called it “Hatsukoi no Kaori (Scent of first love)”. The reason why Japanese people say it is the scent of first love is that, when people have a first love, the feeling and face turn into pink color like “Hatsukoi no Kaori” strawberry.


If you like to know more about this or any other product, feel free to contact us.



At We Supply Yachts, we share the passion for quality that you know and expect from the Dutch superyacht industry.

We work exclusively with sole suppliers for all our main product types. Our exclusive partner for meat specialises only in meat, sourced from wherever the finest cuts are to be found. Our first-rate fishmongers are acknowledged the world over for their excellent catch. And our superior greengrocers know their fruit & veg inside out, often sharing exciting products such as square melons and edible flowers from the finest sources.

All our partners enjoy helping chefs make the onboard dining experience unforgettable. And in addition to providing the most exquisite food, We Supply Yachts also supports you with a wide range of other products, from engine room parts to luxurious linens.

Everything we do at We Supply Yachts revolves around understanding your needs and guaranteeing you the high-end products and services that you – and the boss – demand.

Leveraging on a Dutch no-nonsense, can-do attitude, we do things our way to make sure they’re done your way. At your command…